Nike React Infinity Run is designed to reduce runners’ injuries

Nike‘s new running shoe could prevent the chance of injury by 52 per cent, helping solve the problem that most often takes runners out of the game. The React Infinity Run was created by Nike Running as part of a seemingly impossible “moonshot” project to ensure that no runner gets injured. “One of the biggest […]

Nike paints Los Angeles running track in pride flag colours

Running lanes of a refurbished track at Los Angeles City College are each painted a colour of the rainbow pride flag to advocate for the equality and inclusivity of LGBT+ athletes. Nike unveiled the track on National Coming Out Day on 11 October as part of their Be True campaign. The running field is dedicated […]

Nike’s latest Joyride sneaker creates the feeling of “running on bubbles”

Nike‘s Joyride Run Flyknit trainer features a cushioned underfoot platform made up of thousands of tiny rubber beads that mould to the runner’s foot shape and stride over time. The Nike Joyride Run Flyknit is designed for all runners, from beginner to athlete, with a springy sole that has been engineered to absorb the impact […]

Nike channels 1980s nostalgia into Stranger Things sportswear collection

Nike has looked back into it archives from the 1980s to create a collection of clothing and sneakers based on Netflix series Stranger Things. Featuring tracksuits, tees, sportswear and sneakers, the two-part range offers a fresh twist on retro Nike designs including the Cortez, Blazer and Tailwind shoes. The first part of the collection, launching […]

Nike introduces plus-size and para-sport mannequins to London store

Nike has redesigned the women’s floor of its flagship shop in London, introducing plus-size and para-sport mannequins for its sportswear displays. The sports brand has created a dedicated space for women on the third floor of its huge Oxford Street store. Mannequins with different body types, including plus size and para-sport mannequins, are intended to better […]

Tej Chauhan designs car tyre based on Nike’s Air Force 1 sneaker

London industrial designer Tej Chauhan‘s latest projects include a car tyre imprinted with the Nike swoosh and a smart speaker phone that links up with Amazon Alexa. Chauhan created the Nike tyre in response to a brief from luxury car manufacturer Lexus and advertising agency TeamOne. It asked him to put an artistic spin on […]

Virgil Abloh opens NikeLab pop-up in Chicago

Nike and designer Virgil Abloh have opened a temporary NikeLab space in Chicago where architects and designers can host workshops with the local community. The Re-Creation Center pop-up opens today at 673 North Michigan Ave. It offers the local youth mentoring and workshops, as well as access to exclusive Nike products. Abloh, the founder of fashion […]

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