Electric MINI Cooper SE keeps “spirit of fun and adventure”

The all-electric MINI Cooper SE draws upon the brand’s history of playful designs and superior handling says Oliver Heilmer, vice president of MINI Design, in this video produced by Dezeen for MINI. The MINI Cooper SE is the brand’s first all-electric car, designed in the style of MINI‘s iconic Cooper range. The MINI Cooper SE is the […]

MINI creates Extraoddinary sustainability trail in collaboration with Kinetic Singapore

Dezeen Promotion: Extraoddinary is a treasure trail of sustainable solutions for urban living put together in Singapore by MINI and creative agency Kinetic. Featuring packaging made from algae, shoes fashioned from pineapple and souvenirs formed from discarded plastic bottles, the eco trail through the city’s Chinatown was designed to give Singaporeans a window into new […]

MINI Cooper SE is the brand’s first all-electric car

Oliver Heilmer, vice president of MINI Design, explains how the brand updated the MINI Cooper design to create its first entirely electric car in this video produced by Dezeen for MINI. The MINI Cooper SE is an electric hatchback recognisably designed in the style of MINI‘s iconic Cooper range, and will be available to purchase in […]

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