Summa designs new visual identity for Spanish postal service Correos

Spanish branding agency Summa has subtly rebranded Correos, the Spanish national postal service, with a simplified logo for the digital age and a new typeface. Summa updated the 350 year-old postal service’s logo with a “simple” and “purist” design, as well as introducing the new lettering created in collaboration with Monotype. Summa designed a new […]

Alibaba offers bespoke typeface to businesses looking to rebrand

Chinese e-commerce giant Alibaba has released a new custom typeface that its partners, sellers and consumers can use free of charge to establish their own brand identities. The two fonts in the typeface, Alibaba Sans (Latin W1G) and Alibaba PuHuiTi (simplified Chinese), were debuted at the company’s annual UCAN design conference in Hangzhou, China, on […]

Pentagram creates Flight Center font for hotel in Eero Saarinen’s JFK airport terminal

Lettering used in Eero Saarinen‘s 1960s TWA Flight Center at John F Kennedy International Airport in New York provided the cues for the branding of the new hotel in the terminal building. Graphic design firm Pentagram was enlisted to create the new typeface for the TWA Hotel at JFK in Queens, New York City, which is slated […]

Monotype redesigns Helvetica font for digital age

Typeface company Monotype has overhauled the Helvetica typeface over 60 years after it was first created to give it a fresh new look for the 21st century. Spearheaded by the company’s type director Charles Nix, Monotype‘s redesign provides a new take on the typeface that Swiss designer Max Miedinger created in 1957. Monotype updated Helvetica […]

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